We’ll keep this page updated to show you all the things we do with your personal data. This policy applies if you’re a customer, employee or use any of our services, visit our website, email, call or write to us. In certain circumstances we may also provide an extra privacy notice, which will always refer to this page.
We’ll never sell your personal data and will only share it with organisations we work with when it’s necessary and the privacy and security of your data is assured.
Who are ‘we’?
In this policy, whenever you see the words ‘we’, ‘us’, ‘our’, ‘Inspirwood’, it refers to Inspirations Advertising and Design Ltd. We have been established since 2004 and specialise in Design, Wood, Print, and digital media
What personal data do we collect?
Your personal data (any information which identifies you, or which can be identified as relating to you personally for example, name, address, phone number, email address) will be collected and used by us. We’ll only collect the personal data that we need and that which you give.
We collect personal data in connection with specific activities such as placing an order, conducting research, marketing, sales or employment.
You can give us your personal data by filling in forms on our website, subscribing to our mailchimp or other social media functions on our website, entering a competition, promotion or survey or by corresponding with us (by phone, email, social media or mailchimp campaigns)
This personal data you give us may include name, title, address, date of birth, age, gender, employment status, demographic information, email address, telephone numbers, personal description, photographs, CCTV images, attitudes, opinions, usernames and passwords).
Personal data provided by you
This includes information you give when interacting with us, or communicating with us. For example: Personal details (name, date of birth, email, address, telephone, and so on) when you enquire on our website or receive a service from ourselves.
Financial information (payment information such as credit or debit card or direct debit details)
Your opinions and attitudes about Inspirwood, activities and interests, and your experiences of the Inspirwood technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform and if you access our website via your mobile device we will collect your unique phone identifier.
Information about your visit, including, but not limited to the full Uniform Resource Locators (URL) and query string, clickstream to, through and from our website (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as but not limited to, scrolling, clicks, and mouse-overs), methods used to browse away from the page, and any phone number used to call our customer service number. Information about your purchases including but not limited to revenue figures, the types of products purchased.
The terms that you use to search our website
Please note that certain services on our website won’t be available to you until you’ve registered to use our website.
Personal data created by your involvement with us
Your activities and involvement with us will result in personal data being created. This could include details of interaction with Inspirwood.
Information we generate
We conduct research and analysis on the information we hold, which can in turn generate personal data. For example, by analysing your interests and involvement with our work we may be able to build a profile which helps us decide which of our communications are likely to interest you. The sections Research and Profiling gives more detail about how we use information for profiling and targeted advertising, including giving you more relevant digital content.
Sensitive personal data
At times we’ll collect sensitive personal data for Equal Opportunities monitoring, as well as researching whether we deliver great experiences for everyone, but this is only ever analysed at an aggregate level.
How we use your personal data
We’ll only use your personal data on relevant lawful grounds as permitted by the EU General Data Protection Regulation (from 25 May 2018)/UK Data Protection Act and Privacy of Electronic Communication Regulation.
Personal data provided to us will be used for the purpose or purposes outlined in any fair processing notice in a transparent manner at the time of collection or registration where appropriate, in accordance with any preferences you express.
If asked by the police, or any other regulatory or government authority investigating suspected illegal activities, we may need to provide your personal data.
Your personal data may be collected and used to help improve our good and services, or complete your order or request. Below are the main uses of your data which depend on the nature of our relationship with you and how you interact with our various services, websites and activities.
Your privacy is important to us, so we’ll always keep your details secure. We’d like to use your details to keep in touch about things that may matter to you.
If you choose to hear from us we may send you information based on what is most relevant to you or things you’ve told us you like. We may also show you relevant content online. This might be about our good and services, membership, events, new projects and our shops.
We’ll only send these to you if you agree to receive them and we will never share your information with companies outside of Inspirations for inclusion in their marketing. (We may however share cookie data with third parties to help with our own advertising targeting). If you agree to receive marketing information from us you can change your mind at a later date.
However, if you tell us you don’t want to receive marketing communications, then you may not hear about events or other work we do that may be of interest to you. Personal data provided to us may also be profiled to help us with advertising targeting. For example, your membership data may be used to ensure we don’t serve you online membership advertisements. Or we may use your personal data to find online users with a similar profile to yourself who may be interested in our products or services.
How can I change my contact preferences?
We’d love to stay in touch, but we don’t want to out-stay our welcome. We’ll always act upon your choice of how you want to receive communications (for example, by email, post or phone).
However, there are some communications that we need to send. These are essential to fulfill our promises to you as a buyer of goods or services from Inspirations. Examples are: Transaction messaging, such as Direct Debit schedules, shop purchase confirmations.
Our communications (e.g. emails) and services (e.g. our website) are relevant, personalised and interesting to you our services meet the needs of our customers and target audience we use our resources responsibly and keep our costs down.
To do this we’ll analyse how you interact with us (e.g. on our website and purchases of good and services) We use both geographic and demographic information to analyse our target audience.
We use specific tools to profile how you interact with us online, for example, Adobe Analytics, Google Analytics and Double Click for Advertisers. We use Google Analytics to collect information on the use of the Red Rocket website. Much of the information we collect is aggregated, however we may also collect some personal data for the use of personalising your experience, optimising our marketing campaigns, and to ensure the site is functioning as intended.
If you’ve agreed that we can contact you for marketing purposes, we may also gather additional information about you from external sources, for example: updates to address and contact information, or publicly available information regarding your wealth, earnings and employment at an aggregate level.
Your data protection rights (DPO)
Where we are using your personal data on the basis of consent, you have the right to withdraw that consent at any time. You also have the right to ask us to stop using your personal data for direct marketing purposes.
Tell us using the website or contact us directly on email@example.com
Subject access rights
The personal information you want to access;
Where it is likely to be held;
The date range of the information you wish to access
We will also need you to provide information that will help us confirm your identity. If we hold personal information about you, we will give you a copy of the information in an understandable format together with an explanation of why we hold and use it.
Once we have all the information necessary to respond to your request we’ll provide your information to you within one month. This time frame may be extended by up to two months if your request is particularly complex.
What to do if you’re not happy
In the first instance, please talk to us directly so we can resolve any problem or query. You also have the right to contact the Information Commissions Office (ICO) if you have any questions about Data Protection. You can contact them using their help line 0303 123 113 or at www.ico.org.uk.
Cookies and links to third party websites
Cookies are small text files stored on your computer when you visit certain websites. We use first party cookies (cookies that we have set, that can only be read by our website) to personalise your online experience. We also use third party cookies (cookies that are set by an organisation other than the the owner of the website) for the purposes of website measurement and targeted advertising.
Links to other websites
Our website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates.
Keeping your information
We will only use and store your information for as long as it is required for the purposes it was collected for. How long it will be stored for depends on the information in question, what it is being used for and, sometimes, statutory legal requirements.
How we secure your data
Information system and data security is imperative to us to ensure that we are keeping our customers, members, volunteers, employees and contractor safe.
They are up to date and secure against the ever changing threat landscape. In addition to this, we follow a defense in depth security model, which means that your data is protected by multiple layers of security.
Our staff complete mandatory information security and data protection training on employment and annually thereafter to reinforce responsibilities and requirements set out in our information security policies.
When you trust is with your data we will always keep your information secure to maintain your confidentiality. By utilising strong encryption when your information is stored or in transit we minimise the risk of unauthorised access or disclosure; when entering information on our website, you can check this by right clicking on the padlock icon in the address bar.
Storage of information
Inspirwood operations are based in the UK and we store all of our digital data within the United Kingdom.
Payment card Security
We has an active PCI-DSS compliance programme in place. This is the international standard for safe card payment processes. As part of our compliance to this very stringent standard, we ensure that our IT systems do not directly collect or store payment card information; for example the full 16 digit number on the front of the card or the security code on the back. We directly use A Woldpay Gateway to secure our online payments.
Some of our locations and properties have Closed Circuit Television (CCTV) and you may be recorded when you visit them.
CCTV is used to provide security and protect both our members and visitors and the Inspirations. CCTV will be only be viewed when necessary (e.g. to detect or prevent crime) and footage is stored for set period of time after which it is recorded over. We comply with the Information Commissioner’s Office CCTV Code of Practice and we put up notices so you know when CCTV is used.
What are cookies?
Cookies are small, often encrypted, text files, which are stored on your computer when you visit some websites.
They are used to remember useful information which allows certain functionality within the website to work, for example remembering where you have reached within an order process, or if you’ve logged in to a site. Cookies can’t harm your computer.
For more information about cookies, please see the websites listed in the related links.
How long do cookies last?
Cookies last for different lengths of time depending on what they are used for.
Session cookies are temporary cookies and are only stored until you leave the website or when you close your web browser.
Persistent cookies last for a fixed period of time, defined within the cookie, and allow the website to recognise the device again when the user returns to that website on that device.
Information about the duration of cookies used on www.inspirwood.co.uk will be published in the near future.
Who sets the cookie?
First party cookies – these are set by the website that you are visiting and can only be read by that website.
Third party cookies – these are set by an organisation other than owner of the website. This might be for the purposes of website measurement, being able to watch a video on the site or for the purposes of advertising.
Both first and third-party cookies are set on www.inspirwood.co.uk. We will be publishing a list of these in the near future.
How cookies are used
Strictly necessary cookies
These types of cookies are used to make sure parts of a website work and that you can use the site effectively, such as remembering certain information on a form when you go to another page before the form has been completed.
On www.inspirwood.co.uk we use ‘Strictly Necessary’ cookies to:
- Remember information you’ve entered on our forms when you navigate to different pages in a single web browser session
The cookies that we have defined as ‘Strictly Necessary’ cookies will NOT be used to:
- Gather information that could be used to advertise products or services to you
- Remember any preferences you have set beyond the current visit
If you prevent these cookies you may not be able to use certain features on www.inspirwood.co.uk
These cookies are used to measure the performance of websites and see how websites are used. We use ‘Performance’ cookies to improve how the website works and measure our marketing activity. Information that is collected using these cookies are aggregated and anonymous and we are not able to identify individual users with these cookies.
On www.inspirwood.co.uk we may use ‘Performance’ cookies to:
- Provide aggregated statistics on how our website is used.
- See how effective our marketing activity is (we don’t use this information to target adverts to you when you visit other websites).
- Provide feedback to partners that one of our visitors also visited their website. This lets our partners improve their website. We don’t allow our partners to reuse this information for further advertising.
- Help us improve the website by measuring any errors that occur and also to improve the performance of the site.
Test different designs of page on our website. Cookies we have defined as ‘Performance’ cookies will NOT be used to:
- Gather information that could be used to target you with advertising on other websites.
- Remember any preferences you have set beyond the current visit.
These types of cookie allow websites to remember choices you make (for example, your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services on the site such as watching a video. These cookies do not track your browsing activity on other websites.
We use ‘Functionality’ cookies on www.inspirwood.co.uk to:
- Remember settings you’ve applied such as layout and text size.
- Remember if you have already completed our online survey.
Cookies defined as ‘Functionality’ will NOT be used to Gather information that could be used to target you with advertising on other websites.
Advertising or Targeting cookies
These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation.
We use ‘Advertising’ cookies on www.inspirwood.co.uk to:
- Link to social networks like Facebook, Twitter, Instagram and LinkedIn who may subsequently use information about your visit to target advertising to you on other websites.
- Provide advertising networks with information on your visit so that they can present you with adverts that you may be interested in.
Cookies used on www.inspirwood.co.uk
On www.inspirwood.co.uk we use both first and third party cookies. We are currently undertaking an audit of these cookies and details of all the different cookies that we use on www.inspirwood.co.uk will be published on this page shortly.
How to manage cookies
Information on how to manage cookies can also be found using settings within other browsers, or for more cookie information see the links below.
Note that these links will take you to other sites. We are not responsible for the information and also the setting of cookies on these other sites.